Dallas Business Consultant Elijah ClarkDallas Business Consultant Elijah Clark
    by Dr. Elijah Clark

Marketing Efficiency

The implementation of a marketing strategy is the secret sauce to whether the marketing strategy is effective. When implemented properly, the resources, time, and finances spent in creating a marketing plan will come back to your business many times over in dollars earned and failures avoided.

A marketing plan broadly outlines three things: how to differentiate your business from its competitors; how to communicate that difference; and how to target the message to the right audience. The point of a marketing plan is to generate qualified leads.

When implementing a marketing strategy:

  • Follow your plan
  • Get a professional’s advice
  • Don’t waste time starting over
  • Have a budget and a little extra
  • Don’t quit
Dr. Elijah Clark

Dr. Elijah Clark

Elijah is a business management consultant. He writes about business marketing, development, branding, technology, and how to develop and use marketing strategies and techniques effectively.
Dr. Elijah Clark

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Cite this article:
Dr. Elijah Clark (April 5, 2016). Implementing a marketing strategy [Web log post]. Retrieved from http://elijahclark.com/implementing-a-marketing-strategy/
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