Why does my company / organization / website need SEO?
A majority of web traffic is guided by three major search engines (Google, Bing, and Yahoo!). If your site isn’t found by search engines or your content isn’t optimized enough to be picked-up by their databases, you lose a great opportunity of marketing your website to potential clients or visitors. Whether your site provides services, content, information, or products, search engines are a primary navigation method for almost all Internet users.
Through experience and statistics, it is proven that search engine traffic can make (or break) a website’s or organization’s success. Targeted website visitors can provide revenue, publicity and exposure like no other. Investing in SEO, whether through finances or time, can create an exceptional rate of return.
Dr. Elijah Clark (August 9, 2016). Do you need seo? [Web log post]. Retrieved from http://elijahclark.com/do-you-need-seo/