How to Design Your Logo
If you’re creating a new business logo, it should be made simple. Simplistic logo designs are easily copied and facilitate clients to remember and recognize. Limit the number of colors in your business logo and stay from the mud in the tone color or tone patterns.
The logo of your company must have some relevance to your business. For example, A Christmas tree shape with a lightning strike won’t be effective for use with a business computer consulting company.
My suggestion is that if you can’t easily sketch your logo in 5 seconds then it is too complex.
Dr. Elijah Clark (December 22, 2015). Creating an effective logo [Web log post]. Retrieved from http://elijahclark.com/creating-an-effective-logo/