Website Traffic, Is It Alien Or Human?


A study conducted by Incapsula unearthed that more than half of your website traffic could be alien. Not exactly the ones portrayed in War of the Worlds, but maybe. The findings released suggest that around 31% of website traffic is harmful. This includes:

  • Spammers
  • Spies
  • Scrappers, and
  • Hackers

    Then there is the 20% of friendly Rayban visitors such as the Google Bot as well as other search engine indexers. So what does this mean for SEO?

    Your Analytics do not provide the whole picture, and humans are not alone prowling the Web. Make security part of your SEO undertaking, and tighten your website content along with relevant keyword intent for the friendly indexers so your website is pulled by more human traffic based on searchers intent that meets your website goal(s).